OnPageVideo

OnPageVideo is our latest online video commercial format that plays over the publisher’s webpage(s). This kind of format is sometimes also referred to as screen-ad or floating-ad. The OnPageVideo starts playing automatically when a visitor lands on or opens a publisher’s webpage.

How it works

OnPageVideo is our online video commercial format that plays over the publisher’s webpage(s) content. This kind of format is sometimes also referred to as screen-ad or layer-ad. The OnPageVideo starts playing automatically when a visitor lands on or opens a publisher’s webpage. As soon as the webpage is on-screen, the video commercial appears as well (with a slightly darker background to make it even more distinct) and begins to play automatically. The OnPageVideo commercial only plays when actually being on-screen. Should the visitor scroll further down, the video “freezes” and then stays on hold on the screen. As with the InPageVideo format this guarantees advertisers 100% visibility of their video commercials.

  • 1
    The website user opens a (any) page of the website.
  • 2
    The video player opens in a light box, is centred on the screen and starts playing.
  • 3
    The video disappears when finished or closed by the user.

Demo

Check our demo and see for yourself. OnPageVideo is also possible in mobile apps by using an SDK.

Technology

The VMG player is very easy to implement in publisher websites. The tag can be added to the website of served by the publisher’s adserver. Once the tag is placed VMG will activate the tag and configure the position.
 All VMG ad formats are built on HTML5 and is VAST/VPAID compatible.

  • HTML 5
  • VPAID
  • VAST

Dashboard

Clients that make use of our proprietary VMG Network for in-content video campaigns, get full access to our Campaign Dashboard. Campaign reports will show all regular metrics like video-starts, watch-through ratios by quartiles (starts, 25%, 50%, 75%, 100%) and CTR. In addition we also measure ad-request volumes, mouse-overs etc.

Insights

VMG saves all historic campaign data which makes it possible to benchmark campaigns on publisher and channel level.

Reporting

A wide variety of reports can be accessed via the the reporting tool (periods, websites, geo, campaigns, devices etc.).

Technical partners

Our technology and VMG Network are increasingly connected with a global (technology) partner network. These partners have been selected carefully and widely recognized as key players within the online (video) advertising eco-system. Together with these partners we are able to offer publishers, advertisers and media buying agencies essential additional services, innovations and additional options such as Programmatic Trading (SSP and DSP platforms) and mobile video ad serving.

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